Strategic Planning Essentials
Strategic planning used to be about identifying key activities that would successfully help the organization survive from year to year. Today, it is about challenging the way things are done, the way the organization operates and sparking a revolution to transform an organization beyond what it is today.
What You’ll Learn
• Identify ways that strategic planning differs from tactical planning.
• Develop a strategic intent as the foundation of your organization’s plan.
• Isolate the core competencies of your organization
• Assess the current situation using SWOT analysis.
Why You Want To Learn It
Most of us do not need to be convinced about the importance of planning. Research and anecdotal examples abound describing organizations that have thrived or failed due to adequate or inadequate planning. But success takes more than planning – it requires new ways of thinking about who we are as organizations. You can either create your own destiny or be at the mercy of the moment.
How It Will Help You
Strategic planning is more than just a list of short-term deliverables and activities. It aligns short-term objectives to long-term success and challenges our day-to-day way of thinking.