Present to Persuade
We find ourselves in situations where, as business professionals, our goal is to persuadeour audience to take action. In this course, in a safe and enjoyable environment, learn effective strategies such as understanding who your audience is and a formula for persuasion.
Ce que vous apprendrez
- What does it mean to be persuasive?- Structure of the Persuasive Presentation- Understanding, Who is My Audience? - The 3 E’s of Communication- Listener’s Point of View - Actions and Benefits- Formula for Persuasion- The Use of Evidence- Opening with an Incident- Planning a Persuasive Presentation- Practice
Pourquoi vous voulez l’apprendre
It's one thing to present simply to give information, but many times, you want people to take ACTION. Be a leader and learn what it takes to be more influential when you speak.
Comment cela va vous aider
Whether you are a sales professional, leader, or individual contributor, presenting persuasively internally and externally will increase your influence (leadership) among your peers. It can also be a significant factor in expanding your career opportunities in management, sales, or other leadership positions.
