Prospecting in a Post-Covid World for IMEC members
Since COVID, it's likely one of two things has happened for you: Your phone is either ringing off the hook with orders you'll have a hard time fulfilling, OR you're having a hard time getting anyone to meet with you. So how do we successfully prospect in a Posts-COVID world? Join us for this 2-hour, interactive meeting where we will look at what is working and what isn't these days.
What You’ll Learn
Develop a planned approach with a well-thought-out message that gets favorable attention
Identify opportunities through your existing client network
Learn a powerful way to ask for and get more referrals
Examine best practices for prospecting through Phone, Email, Social Media, & Networking in a Post-COVID world
Why You Want To Learn It
In 2021, salespeople said the most difficult part of their job was getting in front of new customers. The attention of business leaders is hard to capture as they are dealing with a high pace of change and continued challenges such as supply chain issues and hiring/retaining talent. If you’re going to break through the noise, your prospecting strategies need to be thoughtful, creative, and well executed.
How It Will Help You
Prospecting in a Post-COVID World will help you capture new customers by assessing and retooling your prospecting strategies, beginning with your ideal buyer profile, to your messaging, and sequence of touches. We will explore 4 key avenues for reaching prospects, phone, email, social, and networking, and how to most effectively use them to reach your customers.
