The 3 + 3 of Experience Innovation

Benefit of this White Paper

This paper focuses on six trending innovations that companies are using to address the challenges they identify as barriers to their success. There are 3 market-facing trends along with 3 workplace-focused trends. The market-facing trends analyse an in-depth understanding of their customers’ expectations, and unexpressed needs, while the workplace trends evaluate how best to optimise the workplace experience.

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What You’ll Learn

Developments in recent years have made it easier than ever for customers to find and defect to a competitor, even as employees constantly scan the job market for a better opportunity. An understanding of the 6 trending innovations in both the marketplace and the workplace (3+3!) will enable you personalise the experience within your organisation on every level. You’ll discover new ways to identify, respond to, and anticipate customer and employee needs, and innovative approaches for meeting those needs. Competitors beware!

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Why You Need It

The vast majority of companies are struggling to master all dimensions of innovation but they would be better served to narrow the scope to the overall experience of doing business with their organisation. Innovation should be thought of as something that can be integrated into what organisations do on all levels. The findings of this research reveal three market-facing trends and three workplace-focused trends that will help organisations innovate through the entire experience of all markets and stakeholders.

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What You’ll Do With It

Develop an understanding of today’s customers, maximise the customer experience, and positively impact sales results. By more efficiently and effectively meeting individual needs and expectations, organisations can enable collaboration through both customers and employees, empowering innovation in every facet of their business.

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