Building positive relationships is both an art and a science. Dale Carnegie knew that the foundation for solving business problems rested on establishing strong, positive relationships, and in developing the ability to influence others. What was true 100 years ago is still true today. However, developing strategies for dealing effectively with people to achieve business results is more complex in the digital age.

 

Instant messaging, expanding social networks, virtual work arrangements and a multitude of communication media have reduced the challenge of reaching customers, colleagues or anyone for that matter to a simple series of clicks. You might think that Dale Carnegie’s Human Relations principles are obsolete, but far from it! A global economy, technology changes and immediate communication can hinder rather than strengthen relationships and get things one. Putting the PEOPLE focus back into relationships is more relevant today than ever.